[호주유학/호주TAFE] 이유리님 Business Marketing 입학신청 완료 adv. Dip

[호주유학/호주TAFE] 이유리님 Business Marketing 입학신청 완료 adv. Dip

 

호주 현지에서 워킹홀리데이로 왔다가 우리 호주도우미와 인연이 된 유리^^

유리야 1년 멋지게 멘리에서  생활하면서 돈도 벌고 공부도 열심히 하더니

드뎌 원하던 TAFE에입학.. 그간 한국에서 열심히 공부 하느라 수고 했고..

호주에서도 더 멋진 생활 되길 바랄께~~

 

학교로 부터 발송된 오퍼레터.

 

 

Business (Marketing) -
Advanced Diploma

Course 9781

CRICOS Code 042922K
National Code BSB60601

Duration

1.5 years full time

Tuition fee

2008: A$ 15,090 per course
2009: Currently under review

Additional costs for uniforms, equipment, textbooks and materials (if applicable) range from A$300 - A$1000 per course.

Locations and intakes

Campuses in Sydney	Intakes 2008	Intakes 2009	> View locations map
Granville	Feb, Jul	Feb, Jul
North Sydeny	Feb, Jul	Feb, Jul
Nothern Beaches	Feb, Jul	Feb, Jul
St George	Feb, Jul	Feb, Jul
Ultimo	Feb	Feb

Description

This course is for people who work or want to work in marketing in a large organisation. You will learn to develop marketing strategies, develop a marketing plan, manage the marketing process, develop and manage direct marketing campaigns, evaluate international marketing opportunities and manage international marketing programs.

Career Opportunities

Sales representative, sales manager, product manager, marketing manager or international marketing manager

Entry Requirements

• Year 12 or equivalent or qualify for mature-age entry
• IELTS 5.5 or TOEFL 197 or equivalent
• IELTS 6.0 or TOEFL 230 or equivalent for diploma-to-degree courses (DIAC 573 visa requirement)

Exit Points

Depending on the units completed students will be eligible to receive Certificate 4 in Business (Marketing) and / or a Diploma of Business (Marketing).

Course Structure

To receive the Advanced Diploma of Business (Marketing) students must complete a wide range of elective modules.

Core Units

• Nil

Elective Units

The full range of elective units is listed below. Elective units actually offered may vary between each semester and campus, and will depend on a number of considerations including the packaging rules for the qualification and demand for the unit.

• Learners' orientation of e-delivery
• Tutorial support (optional)
• Structured workplacement I
• Structured workplacement II
• Marketing law
• Marketing ethics
• Technical tutorial support
• Marketing law and ethics
• Structured workplacement I
• Structured workplacement II
• Create and use databases
• Develop and use complex databases
• Profile a target audience
• Conduct pre-campaign testing
• Monitor advertising production
• Schedule advertisements
• Develop a creative concept
• Write persuasive copy
• Coordinate advertising research
• Create advertisements
• Evaluate and recommend 'above the line' media options
• Evaluate and recommend 'below the line' media options
• Develop a media plan
• Present an advertising campaign
• Create an advertising brief
• Develop an advertising campaign
• Manage advertising production
• Execute an advertising campaign
• Evaluate campaign effectiveness
• Contribute to personal skill development and learning
• Develop work priorities
• Establish business networks
• Develop teams and individuals
• Analyse and present research information
• Maintain business technology
• Coordinate business resources
• Report on financial activity
• Promote products and services
• Coordinate implementation of customer service strategies
• Monitor a safe workplace
• Promote innovation and change
• Implement and monitor environmental policies
• Undertake marketing activities
• Identify risk and apply risk management processes
• Coordinate customer service activities
• Address customer needs
• Manage projects
• Write complex documents
• Assist with compliance with OHS and other relevant laws
• Conduct online research
• Support post-sale activities
• Self-manage sales performance
• Lead a sales team
• Manage the marketing process
• Develop and manage direct marketing campaigns
• Evaluate international marketing opportunities
• Manage international marketing programs
• Manage market research
• Develop product knowledge
• Identify sales prospects
• Present a sales solution
• Secure prospect commitment
• Build client relationships
• Make a presentation
• Conduct market research
• Evaluate marketing opportunities
• Establish and adjust the marketing mix
• Develop a marketing communications plan
• Implement a marketing solution
• Review marketing performance
• Plan market research
• Develop marketing strategies
• Develop a marketing plan
• Research the market
• Identify marketing opportunities
• Draft an elementary marketing audit report
• Assist with market research
• Profile the market
• Analyse consumer behaviour for specific markets
• Analyse market data
• Forecast market and business needs
• Implement and monitor marketing activities

Additional Information

Click here for further general information about qualifications, articulation, facilities and equipment, assessment methods and Recognition of Prior Learning (RPL).

 

Course information and offerings are subject to change at any time.